OneMama Makes a Statement at New York Fashion Week #NYFW

Contributor - Lauren Ito | February 26, 2015

What a whirlwind it has been… and the days just keep getting better! Siobhan, founder of OneMama.org and ShaBoom Products, hit the catwalk at New York Fashion Week this 2015 to raise money for mamas and babies living on less than $1.25 a day. As the featured charity, OneMama.org was showcased in multiple aspects of New York Fashion Week, thanks to the amazing team at iCu Networks. Both the OneMama Collection and ShaBoom Products Collection were featured in the iCu Network Fashion Show, with many models from other designers also strutting the catwalk in ShaBoom Products! It was an evening of magic, with models, designers, fashionistas, and action heroes-like host Cory Wade Hindorff-celebrating how an individual’s purchasing power can truly change the world.

The OneMama model uniquely empowers individuals to harness their purchasing power to create global social change. Siobhan founded both The OneMama Collection and Shaboom Products Collection to serve as long-term funding streams for 501c3 nonprofit, OneMama.org, with every $4 spent on either collection saving the lives of a mother and a baby through our clinic in Uganda. The OneMama Collection’s clothing, accessories, and jewelry line is handmade by our artisans in Uganda, while ShaBoom Products—an all-natural, paraben-free makeup line—donates 15% to 20% of all proceeds to OneMama programs. The merging of these two collections on the catwalk produce striking, head-to-toe looks that literally save lives.

We wanted to make a statement on the catwalk this year at New York Fashion Week: Every individual can harness his or her purchasing power to look and feel fabulous… while saving lives through OneMama.org.